Fake Steve Jobs was a blog written by author and former senior editor of Forbes, Dan Lyons. Lyons comically assumes the role of Steve Jobs, CEO of Apple Inc. by playing off of Jobs's elevated ego. In the blog, Lyons wrote about current events at Apple and other tech companies from the perspective of the caricature he created. For a good laugh, I highly suggest browsing some of the entries.
The book centers around a stock options backdating issue that come into light in 2001. This was at the time of the Enron scandal when the federal government was cracking down on various companies for falsifying various earning statements in order to squeeze out some extra cash. From what I know --- which is very little --- Jobs didn't report some of Apple's earnings as income simply out of negligence and therefore didn't suffer huge penalties.
oPtion$ tells this story from the hilarious perspective of Fake Steve. If you like Apple or Fake Steve Jobs or just want a quick, funny read; I suggest checking it out. It begins with the following poem:
sometimes i feel like a great chef
sometimes i feel like a great chef
who had devoted his entire life
to monastic study of the art of cooking
& gathered the finest ingredients
& built the most advanced kitchen
& and prepared the most exquisite meal
so perfect, so delicious, so extraordinary
more astounding than any meal ever created
yet each day i stand in my window
& watch ninety-seven percent of the world
walk past my restaurant
into the mcdonald's
across the street.
- fsj
0 comments:
Post a Comment